3 Oct 2023Open access47cites
Technological Innovation in Marketing and its Effect on Consumer BehaviourPublisher siteTechnology and Society Perspectives (TACIT), SMEs Development and Digital Marketing
Active, last published 2026
In smes development and digital marketing
Moses Odhiambo
Okombo
Scholar“Research focused on SMEs Development and Digital Marketing and adjacent fields.”
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01 · About the work
What I study
oses Odhiambo Okombo is a researcher working on SMEs Development and Digital Marketing. A fuller summary will appear once they update their profile.
02 · Reach
Publication output and reach
Moses's work has been cited 74 times across 2 active years. Bars show publications per year; the line shows cumulative citation totals across publications first appearing in each year.
03 · Research focus
Topics
SMEs Development and Digital Marketing×2
04 · Where I am
Affiliations
Affiliation on published researchMaasai Mara University, KenyaDrawn from the institution listed on this researcher’s published work.
Research themes (UN SDGs)
05 · Selected work
Recent publications
3 works19 Jun 2023Open access22cites
Utilisation of Natural Resources as a Source of Inspiration and Innovation in SME DevelopmentPublisher siteApollo Journal of Tourism and Business, Vocational and Entrepreneurial Education
29 Nov 2020Open access5cites
Effects of COVID-19 pandemic on Small & Middle-Income Economies (SMEs) in developing nations: A case study of Narok Town, KenyaPublisher siteDutch Journal of Finance and Management, COVID-19 Pandemic Impacts
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