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book chapter · Advances in business strategy and competitive advantage book series

The Role of Digital Technology in the Sustainability Strategies of SMEs

Abstract

The discourse around sustainability and decarbonization has largely overlooked SMEs, despite their crucial role in the global economy and significant collective emissions. SMEs need focused research and policy attention to address sustainability concerns. The accelerated adoption of digital technologies supports sustainability efforts, enhances competitiveness, and enables product customization. However, there is a gap in understanding how effectively these technologies advance SMEs' sustainability objectives. This study, through a systematic literature review, reveals that adopting ICT, social media, big data analytics, IoT/IIoT, AI, business management programs, and cloud computing is crucial for SMEs to enhance sustainability and achieve sustainable development goals (SDGs).

Research topics

  • Business and Economic Development
  • Digitalization and Economic Development in Agriculture
  • Economic and Business Development Strategies

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DOI: 10.4018/979-8-3693-7362-0.ch014

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