article · Social Marketing Quarterly

Repositioning Africa in the Global Social Marketing Dialogue: Evidence, Voice and Institutionalisation

Debbie Ellis
Lucy Nyundo
Menna Kamel
Paul Blaise Issock Issock

2026Open accessUniversity of the Witwatersrand

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Research topics

Innovation and Socioeconomic Development
Service and Product Innovation
Tourism, Volunteerism, and Development

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DOI: 10.1177/15245004261428483

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