Promoting green creativity among hotel employees: a multi serial mediation

Abstract

Purpose The study investigates the serial mediation of green work engagement and green individual and collective psychological ownership in the nexus between green inclusive leadership and green creativity among hotel employees in Ghana. Design/methodology/approach Four-hundred and eighty-four (484) samples were selected using convenience sampling technique from 3–4 star rated hotels. The data solicited with a self-reported questionnaire was analyzed using SEM-PLS. Findings The findings reveal that green inclusive leadership directly improves hotel employee’s green creativity, green work engagement and green individual and collective psychological ownership. Green work engagement and green individual and collective psychological ownership separately and serially mediate the relationship between green inclusive leadership directly improves hotel employee’s green creativity. Research limitations/implications The findings imply that hotel managers should adopt green inclusive leadership practices to directly foster employees' green creativity, engagement and ownership of environmental initiatives. Additionally, cultivating green work engagement and psychological ownership can further amplify the positive impact of leadership on green creativity through both separate and serial mediation effects. Originality/value One of the first studies to have examined green work engagement and individual and collective psychological ownership as a serial mediation between green inclusive leadership and green creativity among hotel employees.