Motivations and rank attributes of coworking spaces in a developing country context

Abstract

Purpose Previous studies on coworking spaces have mainly concentrated on location determinants and their effects on the immediate environment. Much of the research relies on data from developed countries, leaving a significant gap in user-centred perspectives in less-studied contexts, particularly before, during, and after COVID. This study aims to address this gap by examining the ranking for specific design attributes and exploring the underlying motivations for using coworking spaces in Windhoek, Namibia. Design/methodology/approach Self-administered questionnaires were sent to users of coworking spaces in Namibia, and the results were analysed using descriptive statistics and the Kruskal–Wallis and Mann–Whitney U tests. Findings The study found that affordable accommodation, a sense of community, a vibrant and creative atmosphere and the company’s professional appearance were the top motivations for using coworking spaces. Accessibility, digital accessibility and diversity in supply spaces are perceived as the most important attributes of coworking spaces in Namibia. Post hoc comparisons of the Kruskal–Wallis test revealed significant mean differences in ranked attributes for ordinary internet between the periods before and after the COVID-19 pandemic and between the periods during and after the pandemic. Originality/value Few studies have examined the influence of the period of use of coworking preferences (pre-, during and post-COVID) in a developing-country context.