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article · Journal of Retailing and Consumer Services

In green consumption, why consumers do not walk their talk: A cross cultural examination from Saudi Arabia and UK

202365 citationsUniversity of Sadat City

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Research topics

  • Environmental Sustainability in Business
  • Consumer Behavior in Brand Consumption and Identification
  • Environmental Education and Sustainability

Sustainable Development Goals

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DOI: 10.1016/j.jretconser.2023.103499

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