MARATTO

article

Blockchain-Enabled Smart Tourism: Key Benefits and Systemic Comparison with Centralized Models

Abstract

Recently, smart tourism marks a significant evolution in the tourism industry, driven by the adoption of cutting-edge digital technologies. Yet, it continues to grapple with persistent issues such as centralized data control, reliance on intermediaries, and challenges to digital sovereignty. Blockchain technology has several core characteristics that make it uniquely capable of handling the in-built challenges of smart cities -specifically smart tourism-. This paper examines the potential of blockchain technology to address these issues through its decentralized, secure, and transparent infrastructure. By analyzing both the foundations and limitations of the current smart tourism model, the study outlines how blockchain can contribute to a more robust, disintermediated, and user-centric tourism ecosystem. It also explores the technical, legal, and organizational barriers to blockchain implementation, and proposes directions for its sustainable and responsible integration into the sector.

Research topics

  • Blockchain Technology Applications and Security
  • Sharing Economy and Platforms
  • Digital Marketing and Social Media

Sustainable Development Goals

Read the original research

This page summarises published work. The authoritative version sits with the publisher.

DOI: 10.1109/wincom65874.2025.11313467

Is something wrong with this record? Report it or request removal.

Discussion

Discuss this research

Have you built on this work, tried to replicate it, or seen it applied in practice? Share what you know. Verified researchers and MARATTO™ domain experts can open a discussion, and any member can reply. Contributions are reviewed before they appear.

No discussion yet. Open the first thread.