7 Sept 2026Open access
Entertainment, Information and Creativity: Motivational Drivers of TikTok and Snapchat Use among Nigerian StudentsPublisher siteAcademic Journal of Interdisciplinary Studies, Impact of Technology on Adolescents
Active, last published 2026
In media studies and communication
Umaru A.
Pate
Scholar“Research focused on Media Studies and Communication and adjacent fields.”
Bayero University Kano
Nigeria5
H-index
141
Citations
Umaru has not officially claimed their profile. If you are Umaru, claim it free.
Claim Your Profile
Pioneer
LOCKED
Pathfinder
LOCKED
Scholar
EARNED
Innovator
LOCKED
Inventor
LOCKED
Catalyst
LOCKED
Expert
UPGRADE
01 · About the work
What I study
maru A. Pate is a researcher working on Media Studies and Communication. A fuller summary will appear once they update their profile.
02 · Reach
Publication output and reach
Umaru's work has been cited 141 times across 1 active year. Bars show publications per year; the line shows cumulative citation totals across publications first appearing in each year.
03 · Research focus
Topics
Media Studies and Communication×9Media Influence and Politics×9Misinformation and Its Impacts×7Impact of Technology on Adolescents×3Terrorism, Counterterrorism, and Political Violence×2
04 · Where I am
Affiliations
Affiliation on published researchBayero University Kano, NigeriaDrawn from the institution listed on this researcher’s published work.
Research themes (UN SDGs)
05 · Selected work
Recent publications
2 works15 Mar 2026Open access
Learning or Distraction? Explaining TikTok and Snapchat Use among Communication Students through the Affordance–Motivation–Context HeuristicPublisher siteFeedback International Journal of Communication, Impact of Technology on Adolescents
Expert Academic Profiles go further
Citation trend analytics, exportable publication records, and direct enquiry routing from industry and funders.
Are you Umaru?
Claim it to verify your details, connect with industry partners, and explore Fractional Domain Expert opportunities through MARATTO™.
African researchers are full of potential that too often goes unrecognised. Your MARATTO™ profile gives your work the commercial pathway it deserves.
Claim Your Profile
Free to claim · takes a minute to verify it’s you