30 Jul 2026Open access
SDL in marketing of Higher EducationPublisher siteMendeley Data
UniversitiesIlse Struweg
Active, last published 2026
In technology adoption and user behaviour
Ilse
Struweg
Scholar“Research focused on Technology Adoption and User Behaviour and adjacent fields.”
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01 · About the work
What I study
lse Struweg is a researcher working on Technology Adoption and User Behaviour. A fuller summary will appear once they update their profile.
02 · Reach
Publication output and reach
Ilse's work has been cited 1 times across 1 active year. Bars show publications per year; the line shows cumulative citation totals across publications first appearing in each year.
03 · Research focus
Topics
Technology Adoption and User Behaviour×4Customer Service Quality and Loyalty×3Service and Product Innovation×3
04 · Where I am
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Affiliation details will appear once this profile is updated.
Research themes (UN SDGs)
05 · Selected work
Recent publications
5 works30 Jul 2026Open access
SDL in marketing of Higher EducationPublisher siteMendeley Data
29 May 2026Open access
Digital transformation and relationship quality in automotive retail: Testing commitment-trust theory in hybrid service environmentsPublisher siteActa Commercii, Customer Service Quality and Loyalty
4 May 2026Open access
Influence of Computer-Generated Imagery Ads on Positive Word-of-MouthPublisher siteJournal of Global Information Management, Digital Marketing and Social Media
19 Feb 2026
A Longitudinal Thematic Analysis of Technology Integration in MarketingPublisher siteMarketing Education Review, Technology Adoption and User Behaviour
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