3 Mar 2022Open access7cites
Leveraging academic-industry partnerships for inclusive virtual learningPublisher sitePerspectives in Education, Higher Education Practises and Engagement
Active, last published 2026
In diverse aspects of tourism research
Farai
Chigora
Scholar“Research focused on Diverse Aspects of Tourism Research and adjacent fields.”
Catholic University of Zimbabwe
Zimbabwe8
H-index
215
Citations
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01 · About the work
What I study
arai Chigora is a researcher working on Diverse Aspects of Tourism Research. A fuller summary will appear once they update their profile.
02 · Reach
Publication output and reach
Farai's work has been cited 215 times across 5 active years. Bars show publications per year; the line shows cumulative citation totals across publications first appearing in each year.
03 · Research focus
Topics
Diverse Aspects of Tourism Research×24Consumer Behavior in Brand Consumption and Identification×12Digital Marketing and Social Media×12Media, Gender, and Advertising×6Tourism, Volunteerism, and Development×5
04 · Where I am
Affiliations
Affiliation on published researchUniversity of KwaZulu-Natal, ZimbabweDrawn from the institution listed on this researcher’s published work.
Research themes (UN SDGs)
05 · Selected work
Recent publications
10 works1 May 2019Open access1cites
The Impact of the Print Media on Building a Destination Brand Equity in ZimbabweDOAJ (DOAJ: Directory of Open Access Journals), Digital Marketing and Social Media
1 Feb 2019Open access3cites
Branding in the Post-truth News era: A Social Media Hegemony in Zimbabwe Tourism Brand Equity Modelling.DOAJ (DOAJ: Directory of Open Access Journals), Digital Marketing and Social Media
1 Jan 2019Open access10cites
Consumers’ Behavioural Intention to Adopt Mobile Banking in Rural Sub-Saharan Africa Using an Extension of Technology Acceptance Model: Lessons from ZimbabwePublisher siteInternational Journal of Business Economics and Management, Technology Adoption and User Behaviour
23 Nov 2018Open access11cites
Entrepreneurship: An Engine for Economic GrowthPublisher siteInternational Journal of Academic Research in Business and Social Sciences, Entrepreneurship Studies and Influences
22 Nov 2018Open access
The Indigenisation Policy and Economic Emancipation in Zimbabwe: A Case Study of the Zimunya-Marange CommunitiesPublisher siteBusiness and Management Horizons, African studies and sociopolitical issues
1 Oct 2018Open access1cites
From fantasy to reality: identifying the destination brand constructs that influence the brand performance in Zimbabwe.DOAJ (DOAJ: Directory of Open Access Journals), Diverse Aspects of Tourism Research
1 Aug 2018Open access3cites
Marketing of tourism destinations: A misapprehension between place and nation branding in Zimbabwe tourism destination.DOAJ (DOAJ: Directory of Open Access Journals), Diverse Aspects of Tourism Research
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